WHOLENOTE.COM TEAMS WITH LEADING MUSIC PUBLISHERS TO OFFER PREMIUM ON-LINE GUITAR LESSONS
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WHOLENOTE.COM TEAMS WITH LEADING MUSIC PUBLISHERS TO OFFER PREMIUM ON-LINE GUITAR LESSONS

The On-Line Guitar Community Now Features Over 370 Free Interactive Lessons in All Genres and Skill Levels

New York, May 30, 2000 - The world's best library of guitar lessons just got even better! eTonal Media, Inc. today announced that it has incorporated guitar lessons from several renowned music publishers into its award-winning website WholeNote, The On-Line Guitar Community (www.wholenote.com). In addition to an existing collection of over 370 user-generated lessons, WholeNote now features material from the instructional works of Alfred Publishing, Heavy Guitar, Sher Music, and Accent on Music. The new premium guitar lessons cover a broad variety of styles, including Rock, Jazz, Folk and Latin. These additions complement an archive that is already the planet's largest library of free interactive guitar lessons, reinforcing one of the most extensive aggregations of guitar-related content on the World Wide Web.

The eagerness which publishers have shown toward promoting their material through the WholeNote website comes as no surprise. In only a few months, the WholeNote community has grown to include thousands of members and it continues to grow at a rapid pace. Lessons on the site have been viewed as many as 80,000 times each. Material from published works is given high-profile positioning in the "Featured" sections of WholeNote's Lesson Directories and includes direct links to publishers' pages to allow viewers to purchase the featured works. Early results show that 5-10% of those who take the lessons actually click through to publishers' websites, click-through rates that are absolutely phenomenal in comparison with even the most sophisticated rich media advertising platforms.

"This is a win-win situation for everyone. Guitarists get a unique, interactive sampling of high-quality instructional material. Music publishers are able to reach the audience for which their products are intended," said eTonal Media's CEO Christopher Sung. "We are excited to see that leading music publishers have shown such enthusiasm about publicizing and promoting their material to guitarists using WholeNote's interactive instructional platform."


About eTonal Media, Inc.

eTonal Media, Inc. is a leading developer and operator of community, informational and educational websites for musicians. eTonal's first website was the award-winning WholeNote.com - The On-Line Guitar Community, which is joined by ActiveBass - The On-Line Bass Community. WholeNote™ and ActiveBass represent the first full-service community websites for their respective audiences, bringing together musicians of all interests and skill levels. At eTonal's websites, visitors can select from vast libraries of interactive music lessons, jam along with tracks that they design for their own practice purposes, review extensive databases of information on musical equipment and publications, and share their knowledge and ideas on all related topics. eTonal's unique technology enables musicians to communicate with each other musically as well as verbally, by showing each other how to play their favorite pieces and licks. No other website can match this capability. Further details can be obtained at the websites www.wholenote.com and www.activebass.com.

"WholeNote" is a trademark of eTonal Media, Inc.

For further information please contact:

Jim Burger
eTonal Media, Inc.
biz@etonal.com

 
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